ILLUSTRATIVE APP PRODUCT BRIEF
Fictional example, not a client project, quote, or demand evidence.

Customer and buyer:
Small consultancies; the owner buys and invites a client contact.

Problem today:
Clients email spreadsheets. The reviewer chases missing answers
and manually sends a report.

First customer result:
One invited client completes an assessment, saves a draft,
submits answers, and retrieves an expert-approved result.

Evidence:
Assume two industry contacts have agreed to try a pilot.
Neither has committed to buy a subscription.

Release boundary:
One questionnaire, one reviewer role, private result access.
The founder reviews results. No custom questionnaire builder.

Commercial starting point:
Assume a $30,000 build budget, separate operating reserve,
and one initial buying arrangement to agree during scope.

Timing:
Prefer a pilot in June; participant availability is unconfirmed.

Open questions:
Do pilot customers need historical imports?
Who can use the existing scoring method and sample files?
What should happen when answers change after submission?